THE TEAM
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Andrew Silvestri - Chairman & CEO |
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Attended McGill University, Canada. Andrew Possesses tremendous industry Knowledge and experience. His successful track record in the sports and athletic footwear industry includes the launching of Reebok in Canada in 1982. At that time relatively unknown, Andrew managed to build the Reebok brand and take it to becoming the leading brand by market share globally. During this time, he also contributed to Reebok’s International Footwear Committee and Reebok’s International Apparel Committee.
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Kurt Gerne - COO |
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Enjoys a long and successful career in the sports goods industry. Marketing and Product Director at Benetton Sportsystem for seven years, he also held the position of Director with several major distributors in Switzerland as well as a number of key account management positions. Former member in the Davis Cup team and ambitioned skiing instructor. Holds a degree in Business and Marketing from the City of London Polytechnic University.
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Kevin Johnson – Vice-President & General Manager USA |
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Has over 20 years of experience in athletic footwear industry, including successfully launching and building his own import & distribution company. Has strong contacts with major accounts, former VP & GM of Dexter Sport where he had operational and sales responsibilities including P&L and balance sheet responsibilities.
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Behrouz Bayat - Director of Technologies, Validations and Testing |
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Experienced athletic footwear developer; Co-conceptor of SpringBoost’s Dorsiflexion Technology™ with Dr. Jörg Fuchslocher PhD. Attended the University of Pennsylvania, USA.
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Michel Munier – Director of Product Development & Footwear Merchandising |
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In depth knowledge of high performance athletic footwear design, development and product management functions. Holds a Master’s degree from the “Bata” shoe organization school. Held several important strategic product management responsibilities at “Adidas”, “Fila” and “Sergio Tacchini” during a career in the athletic footwear and sport industry spanning over 20 years.
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Patricia Schwarz – Director of Communications |
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Has 7 years of experience in marketing and communication for international companies including two in the health & fitness industry. Holds a B.A. from the College of Charleston, USA. Played basketball at professional and international level.
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Myriam Chytil – Operations & Customer Care Manager |
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Has over 10 years of experience in international business, including 5 years as a successful business owner in Belgium. Myriam is a former professional squash player.
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Aimée Challandes – Product & Research Manager Outdoor & Walking |
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Has 6 years of experience in marketing intelligence and communication for international companies. Holds a Business degree from HEC Lausanne. Aerobics & Fitness Instructor since 1997.
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Silke Zanker – Marketing & PR Manager International |
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Has 7 years of experience in marketing and communication for international companies and communication agencies. Holds a Bachelor degree in Business & Administration from the Stuttgart University of Cooperative Education. Fitness and Aerobic presenter and educator. |